Category

Product Design & Illustration

Company

Gymshark

Product Feature Icons

Making product features clear at a glance.

I worked with Gymshark’s Shop team to design 10 icons highlighting key product features. Paired with labels on product pages across the website and ecommerce app, they helped shoppers understand each product’s qualities as they browsed.

Developing the icon set

I designed each icon to communicate a distinct product feature while fitting the existing design system. Simple forms and generous spacing kept the set clear and legible at smaller sizes. User testing confirmed that each icon conveyed its intended meaning.

I designed each icon to communicate a distinct product feature while fitting the existing design system. Simple forms and generous spacing kept the set clear and legible at smaller sizes. User testing confirmed that each icon conveyed its intended meaning.